07.09.2021 Le Bon Marché Rive Gauche, Paris #beauty

Mélanie Huynh opens the HoliMarket at Le Bon Marché Rive Gauche

“Holistic care is the new skincare”. Launched in 2019 by stylist Melanie Huynh, Holidermie is revolutionizing the beauty industry. First and foremost because its founder believes beauty comes from the inside as well as the outside, and that taking care of one’s skin should be a daily commitment. It is also because Melanie Huynh has teamed up with some of the best specialists to offer a range of products adapted to everybody and always based on natural ingredients. Among them, French surgeon Jérôme Paris, with whom Mélanie Huynh has worked on the development of formulas combining food supplements and anti-oxidant treatments based on a personalized beauty and well-being diagnosis. For the Fall season, Holidermie is setting up its HoliMARKET at the Bon Marché Rive Gauche. It’s the opportunity for the brand to highlight its various collaborations with brands in this small “holistic lifestyle market”, and to show the diversity of its products to the Parisian public.

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