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Inauguration of the Ex-Nihilo shop

352 Rue Saint Honoré

12.12.2013
#lifestyle

Ex-Nihilo, the new Parisian perfumery house rue Saint Honoré, opened the doors of its first boutique designed by Christophe Pillet on December 12. Friends, creative people and noses came together to celebrate the arrival of the one who describes herself as “an alternative to stereotypical luxury, which is no longer one, an alternative to mass personalization, which is a contradiction in itself”. On the program: olfactory discovery of the eight Ex-Nihilo perfumes and a first meeting with the Osmologist, a personalization machine unique in the world.

Photos: Valentin Le Cron
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