21.06.2022 Rue du Faubourg Saint-Honoré, Paris #fashion

KALEIDOCHOC : Gherardo Felloni’s new bag for Roger Vivier

It’s much more than a bag, it’s a work of art. Gherardo Felloni, Roger Vivier’s Creative Director, has imagined a new must-have accessory, inspired by the drawings he found in the Maison’s archives. The newborn of the label is called KALEIDOCHOC, and it is already available in three sizes (normal, small and very small!), and in various materials: embroidered silk with rhinestones, straw or plush. ““Each bag is a set of materials and colors created by the layering of embroideries and prints, making them as unique as a kaleidoscope view,” Gherardo explains with a smile. To celebrate the launch in Paris, he invited friends of Roger Vivier, Inès de la Fressange, Elia, Sophie Fontanel and Elsa Muse, to a cocktail party in the boutique, freshly renovated in the Maison’s signature pink.

Photos: Paul Blind

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