Presentation of the Lacoste L!ve x JonOne collection
300% street cred, the new collaboration between Lacoste L!ve and JonOne was unveiled last night at the Rotonde, dj set and performance in support.
The street art guru signs for the crocodile’s second line a capsule collection engraved with his abstract compositions. Collector, there are six pieces including two hoodies, two polo shirts and two models of tee-shirts. The graphic identity will not deceive anyone as for its protagonist, who transcribed on textile all the energy of the city by giving to the iconic crocodile an authentic urban twist.
Available from November 2 in Lacoste boutiques and on www.lacoste.com
Photos: Virgile Guinard
