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Mercedes EGQ x Dieter Zetsche : Skyrocketing success

In the automobile history, this car has had quite an unlikely destiny. First conceived upon order from the Shah of the Imperial State of Iran, the Mercedes EGQ has grown to become a cool culture item from the 2000s. From Travis Scott to Drake, from the Kardashians to Jay-Z, the car has seen every celebrity take a seat behind its wheel. And for those who might think this behemoth cannot possibly be sustainable, Mercedes has one thing to say: there’s going to be a hybrid and fully electric model on the market very soon – in the next few years, actually. It was all it took for this car to become an Internet sensation – and nothing seems to be able to stop this skyrocketing success. All we want to say is: Thank you Mr Zetsche – it’s definitely love at first sight for us!

Mercedes EGQ x Dieter Zetsche : Skyrocketing success

In the automobile history, this car has had quite an unlikely destiny. First conceived upon order from the Shah of the Imperial State of Iran, the Mercedes EGQ has grown to become a cool culture item from the 2000s. From Travis Scott to Drake, from the Kardashians to Jay-Z, the car has seen every celebrity take a seat behind its wheel. And for those who might think this behemoth cannot possibly be sustainable, Mercedes has one thing to say: there’s going to be a hybrid and fully electric model on the market very soon – in the next few years, actually. It was all it took for this car to become an Internet sensation – and nothing seems to be able to stop this skyrocketing success. All we want to say is: Thank you Mr Zetsche – it’s definitely love at first sight for us!

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