You could walk by Paris’ (unsung but very chic) Rue Jean Goujon, without even noticing the Hôtel Particulier Villeroy. While this townhouse – located just a stone’s throw from the legendary Avenue Montaigne a renovated for contemporary taste – isn’t short of appeal, it remains fairly discreet unlike establishments of this kind. This is precisely what the new clientele is looking for: a hybrid place, half-family home, half-palace, where you can feel at home all the while enjoying a 24/7 service. With superb interior design, a spa, 11 apartments, suites and rooms, the hotel offers the full catalogue of experiences. And for those in search of culinary discoveries, Michelin-starred chef Sébastien Sanjou delivers a mouthwatering room service. This is definitely a unique way of providing guests with the full experience all the while respecting sanitary measures.