Katharina Caroline Daur, better known as Caro Daur, is a prominent German blogger who has gained a significant following on social media, with over 4.5 million followers on Instagram in 2024. Born in Hamburg in 1995, the model has established herself as one of the most influential figures in the German fashion industry. After starting blogging in 2014, her rise to fame began the next year when she received the New Faces Award from the German magazine Bunte in the Fashion Digital category. Since then, she has become a regular fixture at fashion events and collaborates with high-profile brands such as Dior, Fendi, and Cartier. Daur’s unique sense of style, which she describes as « effortless, chic, and most importantly, comfortable, » has earned her recognition as a style icon and has inspired many of her followers to emulate her look. In addition to her fashion ventures, Daur has also explored other areas, such as fitness. She launched a HIIT (High-Intensity Interval Training) program on YouTube called « Daurpower, » demonstrating her diverse interests and entrepreneurial spirit. Her success has been recognized by various media outlets, with the German magazine Werben & Verkaufen describing her as « one of the most influential Germans, » and her unique blend of style, business acumen, and personal authenticity has made her a true icon in the German fashion landscape.
